“the things that make me different are
the things that make me.”
— from Winnie the Pooh by A. A. Milne
Over the years we’ve developed an outlook and processes that support our approach towards our clients and their projects. We’re not perfect, and we’re constantly evolving, so our way of doing things may not work for everyone, but if you take a minute you might find that you like what you read.
We focus on socially-minded businesses
We are passionate about supporting nonprofits, B-Corporations, and any other small-to-mid-sized business that is either process or mission-driven with our marketing and communications services. We want to know that the way we are spending our time has a positive impact on the world around us. Working with socially-conscious businesses is the best way for us to achieve that.
It is our mission, (and believe it’s our job) to empower the businesses and organizations we work with to be independent and make informed decisions when using communications tools to make good happen.
We believe your website should be functional AND informational
Your website should be a tool that allows your business to do MORE good, and has a meaningful impact on your company and community, such as:
- Raising Awareness
- Boosting Fundraising/Sales
- Increasing support/volunteerism
We build terrific websites that create a lot of good because they actually DO things, and aren’t just static. They tell stories, share resources, and are useful to businesses, organizations and their communities.
We Create a Campaign or Project Around Your Specific Needs
Every organization is different, which is why we don’t offer prefabricated packages. Instead, we take the time to research and uncover your goals and needs before doing a project scope. We won’t recommend something you don’t need because, well, that would just be wrong. Some of our most-requested services are:
- Brand strategy
- Identity and Collateral design
- Marketing strategy
- Web design and development
- Web structure (organization of pages and what’s included in the site map)
- Copy editing or copywriting
- Content development and marketing
- Search engine optimization
- Analytics and measurement
- Social media strategy
- Website training
- Ongoing website maintenance and content updates
We work within your budget
We know money can be tight. You owe it to your stakeholders to maximize your results while staying within your budget, plus you want to keep as much money dedicated to serving your community as your can, and we respect that. This is why we will begin by discussing your budget for a project or campaign and from there determine which aspects of the project will give you the biggest bang for your buck, plus offer the greatest potential for return. We’ll help you figure out which aspects would be the most beneficial to start with, and give you an idea of what you can budget for down the road.
You have the freedom to leave at any time
It’s true that many firms lock their clients in through contractual obligations, proprietary software, and by using other not-so-nice techniques. We believe these practices are simply WRONG. Our interest is in building long-term relationships with folks who WANT to stick around of their own accord. All of our websites are built on WordPress, which is an open source content management system. This means you will always have access to your website and be able to add pages and content yourself if you so wish. Of course, we are always available to help you with these things, as well. You will own your domain name and any premium plugins to be used. We promise to never lock you in.
We will tell you what we think — and expect you to do the same
We value honesty in communication above all else. From our perspective, our role is to not only to bring technical knowledge, but also share with you what we know works for your specific type of business on the web and in marketing in general. We will tell you what we think is best, given your specific situation, and we’ll discuss best practices with you. If in the end, you decide to go in a different direction, we’ll respect that. But you can always count on us to tell you as we see it. We want our efforts to produce the very best results for you and for your community as possible.
WE WORK WITH
- Socially-conscious businesses
- Green and LEED-Certified groups/companies
- Charter, Private and Public Schools
- Human Services and Health organizations
- Health and Wellness professionals
- Cultural Arts organizations
- Environmental organizations
- Philanthropic groups
- Animal Rights groups
- Advocacy groups